ASBM University, Bhubaneswar

About

ASBM University (short name: ASBM University, Bhubaneswar) is a private university located in Bhubaneswar, Odisha, India. It was originally founded in 2006 as the Asian School of Business Management by Prof. Biswajeet Pattanayak, a former IIM professor, and was granted university status in 2019 by the Government of Odisha. The institution aims to provide value-based, industry-relevant higher education that fosters leadership, innovation, and a global mindset among students.

ASBM University is located in Shiksha Vihar, Bhola, Chandaka, Bhubaneswar, in the capital city of Odisha, offering an urban campus environment with modern academic and residential facilities. Its campus covers around 35 acres of land designed to support both academic learning and student life. The approach emphasizes experiential learning, industry exposure, and holistic student development, blending rigorous academics with real-world applications.

ASBM University is recognised by the University Grants Commission (UGC), ensuring its degrees are nationally recognised. It has achieved international accreditation for its business programmes from the Accreditation Council for Business Schools and Programs (ACBSP), USA, a globally respected accreditation body. The School of Law programmes are approved by the Bar Council of India (BCI). ASBM University has earned an A+++ rating from Business India (2025-26), placing it among notable management institutions in India.

The university comprises multiple constituent schools offering a wide range of academic disciplines, including the ASBM School of Business, School of Accountancy, School of Liberal Arts, School of Information Systems, and the School of Law. Each school hosts qualified and experienced faculty members with academic and industry expertise, ensuring a blend of rigorous curriculum and practical insight. ASBM’s faculty teams are known for interactive classroom engagement and mentoring that bridges academic concepts with professional applications.

ASBM University offers undergraduate, postgraduate, and professional programmes across management, commerce, liberal arts, information systems and law. Key courses include MBA (with specializations such as HR, Marketing, Finance, Operations, Business Analytics, Agri-Business, etc.), BBA (Hons), B.A. (Hons) in disciplines like Economics, English and Psychology, B.Com (Hons), and integrated law programmes (BA LLB Hons and BBA LLB Hons). Admission criteria vary by programme — typically 10+2 completion with relevant subjects for UG courses, and a graduate degree for PG courses; the university may consider performance in its own entrance test (ASBMUEE) or other accepted national exams depending on the course. ASBM also offers merit scholarships and ASBM Merit Scholarships to support high-performing students, along with other government or need-based financial aid options.

ASBM University’s campus infrastructure is designed to support comprehensive learning and holistic student life. It comprises smart classrooms, advanced IT and computer labs, a modern central library with digital and print resources, seminar halls, auditoriums, and performance spaces. Residential facilities include on-campus hostels, dining services, Wi-Fi connectivity, sports grounds and recreational facilities that encourage student engagement and wellbeing. The campus environment is structured to accommodate both academic focus and extracurricular activities, fostering an all-rounded university experience.

The university maintains a dedicated placement and corporate relations cell that prepares students for professional careers through personality development modules, language labs, aptitude training and industry grooming programmes. ASBM reports a strong placement record with participation from more than fifty recruiters, including reputed companies such as Deloitte, ITC, Godrej, ICICI Bank, Haldiram’s and others. Placement outcomes typically include both summer internships and final placements across management and business domains, reflecting sustained industry engagement and employability focus.

ASBM University, Bhubaneswar, blends tradition with modern educational practices to deliver quality, value-oriented higher education across diverse fields such as business, commerce, liberal arts, law and information systems. With international accreditation for key programmes, UGC recognition, strong industry linkages, comprehensive infrastructure and a placement-oriented academic approach, the university stands as a viable option for students seeking professional and academic growth. ASBM’s holistic ecosystem supports leadership development, practical exposure and global perspectives, making it an institution that strives to prepare future-ready professionals for the evolving global landscape.

Some Highlights of  ASBM University, Bhubaneswar

Why Choose ASBM University, Bhubaneswar ?

1. UGC-Recognised Private University

ASBM University is recognised by the University Grants Commission (UGC) and is a member of the Association of Indian Universities (AIU), ensuring nationwide and global acceptance of its degrees.

2. Strong Legacy in Management Education

With roots dating back to 2006 and university status in 2019, ASBM has a long-standing reputation for excellence in management and professional education.

3. International Accreditation

The flagship MBA programme is accredited by ACBSP (USA), providing global recognition and benchmarking with international business schools.

4. Founder with Premier Academic Background

Founded by Prof. Dr. Biswajeet Pattanayak, former IIM professor, the university benefits from strong academic leadership and industry-aligned vision.

5. Multidisciplinary Academic Structure

ASBM offers programmes across Management, Commerce, Liberal Arts, Information Systems, and Law, allowing students to pursue diverse and interdisciplinary career paths.

6. Industry-Oriented Curriculum

The teaching methodology emphasizes case studies, live projects, internships, industry interaction, and experiential learning, preparing students for real-world challenges.

7. Experienced and Industry-Exposed Faculty

Faculty members combine academic expertise with industry experience, offering mentoring, research guidance, and practical insights.

8. Impressive Placement Support

A dedicated Corporate Relations & Placement Cell ensures training, internships, and placements with reputed recruiters from BFSI, FMCG, consulting, IT, and corporate sectors.

9. Merit-Based Scholarships

The university provides ASBM Merit Scholarships and other financial assistance to support deserving and high-performing students.

10. Modern Campus & Student Facilities

The campus features smart classrooms, digital library, IT labs, hostels, sports facilities, cafeteria, Wi-Fi connectivity, and auditoriums, ensuring holistic student development.

11. Focus on Leadership & Ethics

ASBM strongly promotes value-based education, leadership development, entrepreneurship, and ethical decision-making.

12. Strategic Location

Located in Bhubaneswar, an emerging education and corporate hub, the university offers excellent academic exposure and industry connectivity.

Admission Procedure

ASBM University Bhubaneswar Courses are offered at UG, PG, Doctorate level. There are 30 courses offered at ASBM University Bhubaneswar. The courses are offered disciplines like Computer Applications, Engineering, Management, Arts. ASBM University Bhubaneswar courses includes MBA, MCA, BA {Hons.} Research, B.Tech, B.Com (H) Research, BALLB {Hons.}, BBA + MBA, BBA {Hons.}, BCA {Hons.}, BBALLB {Hons.}. Popular courses at ASBM University Bhubaneswar are MBA, MCA, BA {Hons.} Research.

Admission Criteria

MBA Programme

• Eligibility: Bachelor’s degree in any discipline with minimum qualifying marks

• Admission Process: Based on ASBM University Entrance Exam (ASBMUEE) or valid national test scores, followed by interview

• Selection Criteria: Academic record, entrance score, and personal interview

BBA / B.Com / B.A (Hons)

• Eligibility: 10+2 from a recognised board

• Admission Process: Merit-based selection or university entrance test

• Selection Criteria: Academic performance and interview (if applicable)

BCA / MCA

• Eligibility:

  • BCA: 10+2 with Mathematics

  • MCA: Graduation with Mathematics at 10+2 or degree level

• Admission Process: Entrance test and academic evaluation

Law Programmes (BA LL.B / BBA LL.B)

• Eligibility: 10+2 from a recognised board

• Admission Process: University-level admission test and interview

• Approval: Bar Council of India (BCI

Placement

ASBM University has a dedicated Corporate Relations & Placement Cell that provides career guidance, aptitude training, mock interviews, internships, and final placements. Students are placed in reputed companies across sectors such as consulting, BFSI, FMCG, IT, and corporate services. Leading recruiters include national and multinational organizations.

Scholarship

ASBM University provides:

• Merit-based scholarships

• ASBM Merit Scholarships

• Financial assistance for deserving students

• Government scholarships as applicable

Scholarships are awarded based on academic excellence and eligibility criteria.

Transport

The university offers organized transport services connecting major parts of Bhubaneswar and nearby areas, ensuring convenient and safe commuting for day scholars and staff.