About

Industry Oriented Media Education

Chitkara School of Mass Communication focuses on industry oriented education through practical learning, media projects, internships and interaction with media professionals. Students are exposed to contemporary developments in journalism, broadcasting, digital media and communication.

Wide Range of Media Learning

The school provides academic opportunities in journalism and mass communication covering areas such as print journalism, television, radio, digital media, advertising, public relations and multimedia communication. This helps students explore different career areas within the media industry.

Practical Media Training

Students gain practical experience through newsroom activities, media production, reporting, editing, photography, video production and other hands on exercises. Practical learning helps students develop technical and creative skills alongside theoretical knowledge.

Modern Media Infrastructure

The school provides specialised facilities including television studios, radio studios, production facilities, editing laboratories and other media learning resources. These facilities allow students to practise media production in an academic environment.

Radio and Broadcasting Exposure

Radio Chitkara 107.8 FM provides students with opportunities to participate in radio production and broadcasting activities. Students can develop skills in scripting, anchoring, recording, editing and programme production.

Experienced Faculty

Students receive academic guidance from faculty members and media professionals with knowledge of journalism, communication, broadcasting, digital media and related fields. Faculty support students through classroom teaching, projects, practical activities and mentoring.

Industry Exposure

The school encourages industry interaction through guest lectures, workshops, internships, professional sessions and practical assignments. These activities help students understand current media practices and professional expectations.

Digital Media Skills

The curriculum provides opportunities to develop skills relevant to the changing digital media environment. Students can learn about online journalism, multimedia storytelling, content creation, social media communication and emerging media technologies.

Career and Placement Support

Students receive career preparation through internships, practical training, professional development and placement related activities. Graduates can explore opportunities in journalism, television, radio, digital media, advertising, public relations, film, content creation and corporate communication.

Multidisciplinary Campus Environment

As a constituent school of Chitkara University, the School of Mass Communication operates within a multidisciplinary campus environment. Students can interact with learners and academic communities from different fields, supporting broader learning and professional development.

Vision and Mission of Chitkara School of Mass Communication, Patiala

Vision

Chitkara School of Mass Communication aims to develop creative, responsible and industry ready media professionals through a combination of academic knowledge, practical training and experiential learning. The school focuses on developing students who can understand changing media environments, use emerging technologies effectively and communicate ideas through different media platforms. Its learning environment encourages creativity, critical thinking, professional ethics and continuous development.

Mission

The mission of Chitkara School of Mass Communication is to provide quality education in journalism, mass communication and emerging media through industry relevant curriculum, practical training, research and professional exposure. The school aims to develop students skills in reporting, writing, production, broadcasting, digital communication, visual storytelling and media technology. It encourages innovation, ethical communication and hands on learning to prepare students for careers across the evolving media and communication industry

Please note that the Office of International Affairs, Chitkara University which handles the admission of foreign students for all programs offered by the university, works predominantly through email. The applicants are also encouraged and advised to use the electronic media most effectively.

Fill up the application carefully without missing any detail. If the marks are not known or not available at the time of filling the application, please indicate “Results are awaited” in the marks/grade column. Candidates whose results are generally released not earlier than June may send the forecast/predicted/term results duly endorsed by the head of their school. The candidate is expected to send the marks to the university as soon as they are available to ascertain the eligibility. It is to be noted that the application will be considered only if the marks are made available to the university within the stipulated date.

Admission Criteria

Merit Based Scholarship

Chitkara University provides merit based scholarship opportunities to eligible students based on academic performance. The scholarship amount and eligibility requirements may vary according to the programme and admission year.

Academic Excellence

Students who demonstrate strong performance in their qualifying examinations may be considered for academic scholarships or fee concessions under applicable university schemes. Students must fulfil the prescribed eligibility and renewal conditions.

Sports Scholarship

Students with recognised achievements in sports may be eligible for sports related scholarship benefits, subject to the universitys eligibility requirements and submission of supporting documents.

Defence Scholarship

Eligible wards of defence personnel may receive scholarship or fee assistance under applicable university schemes. Candidates are required to provide valid documents to establish their eligibility.

Government Scholarships

Students belonging to eligible categories can apply for scholarships offered through central or state government schemes. Eligibility generally depends on factors such as academic performance, category, family income and the conditions of the particular scheme.

Need Based Assistance

Students requiring financial support may explore available financial assistance options offered by the university, subject to eligibility, availability and applicable terms.

Scholarship Renewal

Scholarship continuation may depend on maintaining the academic performance and other conditions specified by the university. Students should check the applicable renewal requirements before accepting a scholarship.

Placement Support

Chitkara University provides career and placement support to help design students prepare for professional opportunities. Students receive guidance related to career planning, portfolio development, interviews, communication skills and recruitment preparation.

Industry Exposure

The School of Design emphasises industry interaction through workshops, guest sessions, live projects, internships and professional collaborations. These activities help students understand current design practices and workplace requirements.

Internship Opportunities

Students can gain practical industry experience through internships and live projects. Internship exposure helps students apply classroom learning to professional assignments and build portfolios that demonstrate their creative and technical abilities.

Portfolio Development

Portfolio building is an important part of design education. Students can develop portfolios containing projects in areas such as UX UI, graphic design, animation, visual effects, product design, fashion design and fine arts, depending on their specialisation.

Career Opportunities

Graduates can explore career opportunities in graphic design, UX UI design, product design, animation, visual effects, fashion design, branding, advertising, digital media, illustration, art direction and other creative industries.

Industry Relevant Skills

Practical projects and studio based learning help students develop creative thinking, visual communication, technical skills, problem solving and presentation abilities. These skills can support students when applying for internships and professional roles.

Entrepreneurship Opportunities

Design students can also pursue freelance work, independent creative projects, consultancy and entrepreneurship. The skills developed through design education can support students interested in establishing their own creative ventures or working independently.

Recruitment Activities

Eligible students can participate in university supported recruitment activities and opportunities provided by participating organisations. Recruitment processes and opportunities may vary according to the programme, specialisation, student profile and requirements of individual employers.

The Chitkara University way of life is simple to comprehend. We follow that road where everything is a miracle for us. Opportunities waiting to be explored, ideas waiting to be born and tomorrows full of promise is the way we look at life. To achieve this we constantly seek people who are high on life. One who works with passion and looks for ideas in the mundane. One who is driven by commitment and believes in team spirit. The mere words take on a greater dimension when put in practice. This is what gives the edge to Chitkara University and what is reflected in our work culture. Involved and caring is what describes every one who works with us improving the value of our self.