B.A - Journalism and Mass Communication
Overview:
Bachelor of Arts in Journalism and Mass Communication is a three-year undergraduate program equipping students with the technical skills and social understanding to write about and convey information - to the general public - involving business, history, culture, budget issues, governmental matters, entertainment, and sports, through the means of mass communication such as TV, radio, and web-based social networks. As the field of journalism is established on truth, autonomy, and transparency, the course provides a holistic knowledge at both theoretical and practical level.
Predominant subjects included in this course are Communication Theories and Models, Public Relations, Design and Graphics, Digital Media, Reporting and Editing for Print Media, Radio Production, Data Journalism, Photo-Journalism, Event Management, and Media Law and Ethics. The program also offers choices for various elective courses like Entrepreneur Development, Business Communication, Foreign Language (French or German), Human Resource Development, Socio-cultural History of India, Organizational Behaviour, Fashion Communication, and Leadership Development and Team Building.
Some Highlights of B.A Journalism and Mass Communication:
| Name Of The Course | B.A Journalism and Mass Communication |
| Full Form | Bachelor of Arts in Journalism and Mass Communication |
| Level | Undergraduate |
| Duration | 3 Years |
| Examination Type | Semester System |
| Eligibility | Minimum 50% in 12th Board Exams |
| Admission Procedure | Direct or Entrance Exam |
| Average Course Fees | ₹ 2.0 K To ₹ 3.5 L |
| Average Annual Salary | ₹ 2.0 LPA To ₹ 6.0 LPA |
| Job Profiles/Roles | Feature Writer, Illustrator, Photojournalist, Anchor, News Reporter, Fashion Critic, Video Jockey (VJ), Copywriter, Editor, TV Correspondent, Food Critic, Public Relations Officer |
| Top Recruiters | NDTV Network, Star India, BBC, Hindustan Times Group, Zee TV Network, TV 18, Outlook, India TV, CNBC, Indian Express |
Top Colleges Offering B.A Journalism and Mass Communication:
- Savitribai Phule Pune University
- Amity University Noida
- University of Kashmir
- Banasthali Vidyapith Rajasthan
- Guru Nanak Dev University
- Lovely Professional University
- Dr. Babasaheb Ambedkar Marathwada University
- Guru Gobind Singh Indraprastha University
- Jain University
Why Choose B.A Journalism and Mass Communication?
Choosing a B.A. in Journalism and Mass Communication opens doors to a dynamic career in the fast-paced world of Media and Communication. Here are key reasons why this program is a great choice:
- Comprehensive Skill Development: The program equips students with essential problem-solving, interviewing, investigative, and reporting skills. You'll also develop analytical thinking, research aptitude, and networking skills that are crucial for a successful media career.
- Understanding Media Principles: Students learn the core principles of Mass Communication and stay updated on emerging trends and issues in the media, including the impact of technology and innovations in Journalism.
- Exposure to Diverse Media Platforms: The course offers practical exposure to various forms of media - Print, Radio, TV, and Digital Platforms. Students also learn about the technologies involved, such as Computer Applications, Software, and Hardware used in modern Media Production.
- Creative & Strategic Competency: The program enhances students' ability to conceptualize, create, and design high-quality media content for TV, Radio, Films, and Digital Platforms, including social media, equipping them for a wide range of creative and strategic roles in the media industry.
- Growing Opportunities in Regional & New Media: With the rise of regional media and new media businesses (like online news platforms and podcasts), graduates find exciting opportunities not just in metro cities but also in small towns and non-metro regions, where regional content is increasingly in demand.
- Technological Innovation in Journalism: Students gain insights into the latest technological trends shaping Journalism, such as Digital Journalism, Multimedia content creation, and the growing importance of Social Media in modern communication.
- Diverse Career Paths: Graduates can pursue various roles in Journalism, Broadcasting, Public Relations, Advertising, Content Creation, Digital Marketing, and Media Management, both in traditional media outlets and new-age platforms.
- Global Perspective: Journalism and Mass Communication offer a global perspective on issues, helping students develop a deeper understanding of international news, cultural diversity, and global media trends.
In summary, a B.A. in Journalism and Mass Communication provides a broad skill set, exposure to different media platforms, and a deep understanding of the evolving media landscape. It's an ideal choice for those passionate about storytelling, creativity, and making an impact through the power of media.
Admission Procedure For B.A Journalism and Mass Communication
- Eligible candidates will have to submit their filled-in application online at the college or university's website along with scanned copies of the required documents.
- Then they can also download the filled-in application form and send it to the concerned department along with the required documents and receipt of the application fee.
- Candidates are shortlisted based on the merit of the qualifying exam, like class 12 and merit tests.
- Students have to appear for the entrance test conducted by the university or college if necessary.
- Selected candidates need to complete the admission process, which includes, document verification and fee payment.
Eligibility For B.A Journalism and Mass Communication:
- Candidates who have completed their 10+2 schooling or equivalent, in any stream, with an aggregate of 50% marks are eligible to enroll for this program.
- Institutions requiring an entrance exam for admission may take into account both the entrance exam score as well as previous academic records. The cut-off mark for the examination is decided by each institution.
- Candidates belonging to SC/ST/OBC (non-creamy layer), differently abled, and other categories shall get a relaxation of 5% of marks.
- Letters of recommendation can also be favourable to the candidate.
Career Opportunities For B.A Journalism and Mass Communication:
A BA Journalism & Mass Communication degree prepares students to become Journalists or to pursue careers in fields such as Print Journalism, Broadcast Journalism, Advertising and Promotion, Public Relations, Corporate Communication, Marketing and Management of Mass Communication, and Media Management.
Some of the popular career paths in this field include work in the Print, Broadcast, or Digital Media graduates where the graduates can work as Journalists, Reporters, Content Writers, Editors, Advertising Executives, Broadcast Anchors, Media Researchers, and Corporate Communication Specialists. They cover news stories and report on various issues and events. A Freelance Journalist can work independently and write for multiple media organizations, covering a variety of topics.
B.A. in Journalism and Mass Communication Graduates interested in gaining more knowledge in Journalism and mass communication can do so by pursuing a Master's in Journalism and Mass Communication or any of its specializations, and then proceeding to M.Phil. and PhD in Journalism and Mass Communication. Graduates can also enter the academic profession and/or contribute to the vast expanse of knowledge of Journalism and Mass Communication through research in a relevant aspect
Jobs Opportunities After B.A Journalism and Mass Communication
- Feature Writer
- Illustrator
- Photojournalist
- Anchor
- News Reporter
- Fashion Critic
- Video Jockey (VJ)
- Copywriter
- Editor
- TV Correspondent
- Public Relations Officer
Top Recruiters For B.A Journalism and Mass Communication:
- NDTV Network
- Star India
- BBC
- Hindustan Times Group
- Zee TV Network
- TV 18
- Outlook
- India TV
- CNBC
- Indian Express
Syllabus For B.A Journalism and Mass Communication:
Semester I
Fundamentals of Communication Skills
Fundamentals of Computers
Reporting-Practical
English Literature I
Reporting-Theory
Fundamentals of Journalism
Semester II
Writing for Media-Theory
Writing for Media-Practical
English Literature II
Introduction to Indian Constitution
Editing-Theory
Editing-Practical
History of Media
NA
Semester III
Radio Broadcasting-Theory
Radio Broadcasting-Practical
Photojournalism-Theory
Photojournalism-Practical
TV Broadcasting-Theory
TV Broadcasting-Practical
Introduction to Cinema
NA
Semester IV
Advertising-Theory
Advertising-Practical
Magazine Journalism-Theory
Magazine Journalism-Practical
Public Relations-Theory
Public Relations-Practical
Internet & New Media-Theory
Internet & New Media-Practical
Semester V
Environment & Media
Media Criticism
Media, Society & Development Basic Media Research
Semester VI
Information Society Media Law & Ethics
Organizational Behavior & Media Organization
Project